There are many types of web hosting services, like shared hosting, cloud hosting, co-hosting, VPS hosting, dedicated server hosting, etc.
A dedicated hosting server is also one of these types, where the server concentrates all of its physical and technical resources on a single website. It is when the host lends the entire physical server to one single organization.
What this essentially means is that the website will have concentrated tech support, security measures, configuration settings, and resources to it. As the name suggests, the host will dedicate everything to that one website.
Search Engine Optimization, or SEO, is the process of optimizing the entire website according to the search engine. It includes customer or market research and customizing the website accordingly so that the website climbs the ladder of numbers and ranks higher in the search engine.
A lot of factors, like keywords, target audience, marketing, traffic management, loading speed, etc., matter when it comes to SEO and rankings. Hence, organizations make extra efforts to ensure that search engine rankings are higher.
In this blog, we will see how a dedicated server benefits the SEO of a website.
Advantages of Dedicated Hosting Server For Your Website SEO
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Exclusive Resource Allocation
Not only does your website receive a special and concentrated server and space online, but also the physical server. You receive the physical server, also called the bare-metal server, to yourself.
This also leads to increased fees for the server, but it is a very practical addition to your online presence. This helps your SEO since there is no disturbance occurring due to a lack of resources.
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Enhanced Security and Stability
Each and every online platform requires security and safety. Without the safety measures offered by the hosting partners, your data, content, traffic, engagement, etc., are all in danger.
There is a constant threat of online bullies and attacks on websites, and hence, online security is necessary. With the security, you also require stability! To keep the website functioning, you need stability and enhanced performance.
A dedicated server offers you just that. With the security and stability of the dedicated server, the SEO of your website gets imporved, too.
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Dedicated IP Address
A sole IP address makes a lot of difference in the business world. A shared IP address can be a bad deal for your website since other websites, good or bad, are attached to you through the same IP address.
Hence, a unique address will help you get a better reputation and great traffic.
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24/7 Tech Support and Uptime
As mentioned above, your website receives all the resources exclusively. This also means all the technical and customer support team is available for you when you need them. Most of the service providers offer 24/7 support.
Along with that, you also receive the benefit of a 99% uptime guarantee with great performance and speed. Both these things have a positive impact on your website’s SEO.
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Scalability, Flexibility, and Customizability
Scalability, flexibility, and customizability are three of the primary features of a good dedicated server. It is important for business owners to be able to design the website as they want it to and when they want to.
Also, growth is part and parcel of a good business. Hence, scalability also matters. With this, your website can get search engine optimized through good market research and study.
Conclusion
A dedicated server makes a lot of difference in the search engine rankings and its optimization.
Since a dedicated server makes all the resources exclusive for your website, your website doesn’t have to struggle with things like sharing, lack of security, loading speed issues, etc.
If you have a business, and if you can afford it, you should definitely consider buying a dedicated server for your business website since it will benefit your website SEO a lot more than any other server.